What you can do with the Owl Analytics Export API

If you've ever found yourself manually downloading the same analytics report week after week and pasting it into a spreadsheet, this is for you.

We recently launched the Owl Analytics Export API for our Business and Enterprise plan customers. It is a new feature that lets you access your KnowledgeOwl analytics data programmatically, outside of the app, in whatever format your team wants. It's designed for customers who want to do more with their data than the built-in reporting UI allows.

Here's what that looks like in practice.

Build a dashboard your whole team can use

Owl Analytics lives inside KnowledgeOwl, which means accessing it requires logging in, navigating to the right report, and adjusting the filters. For some teams, that's fine. For others, like when multiple stakeholders need visibility into KB performance, it's friction.

With the Export API, you can pipe your analytics data into a shared dashboard built in Looker Studio, Tableau, Power BI, or whatever your organization already uses. The result is a live view of your knowledge base performance that anyone on your team can access without needing a KnowledgeOwl login.

Automate your reporting

Manual exports are easy to forget, easy to delay, and easy to do inconsistently. If you're responsible for reporting on knowledge base performance to leadership or other teams, the Export API lets you schedule automated pulls so that data is always current, and without you having to remember to go get it.

Set it up once, and your report runs itself.

Combine your KB data with other data sources

Your knowledge base analytics tell one part of the story. The Export API helps you see the whole thing.

When you can pull your data into a centralized place, you can start to layer it with other signals like support ticket volume, product usage data, customer health scores, NPS results. Suddenly you're not just seeing how many people viewed an article. Now you're seeing whether the articles customers read most often correlate with lower support contact rates, or whether a spike in searches for a certain term coincided with a product change.

That's the kind of insight that helps you make a case for your knowledge base's impact on the broader business.

Keep your own historical record

Owl Analytics gives you a lot of flexibility in how you filter and view your data within the app. But when you want to build a longer-term picture of performance over time like trends across quarters, or year-over-year comparisons, having your data in your own storage means you're in control of how far back you can look.

The Export API makes it easy to build and maintain your own archive of knowledge base analytics data, in the format that works best for your team.

Ready to get started?

The Owl Analytics Export API is available now. Our documentation includes a quickstart guide, full endpoint reference, and token setup, which is everything you need to get your first export up and running.

Have questions about how this might work for your specific setup? Reach out — we'd love to help you think it through.